Websites offer the opportunity to 'layer' information, so that each visitor can find out as little or as much as they want.

This requires a clear hierarchy of information, and intuitive navigation. Copy can also increase the chances of your website being found.

websites

Dualit: tying in with the Dualit brochure, the website affords an opportunity to tell more of the story, and reinforce brand values.

Dualit website copy

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